Double increase in sales and reputation, mature high-end operation system of Jike brand

According to data released by the Jike brand, a total of 77037 new cars were delivered in the first quarter of 2026, a year-on-year increase of 86%. The global cumulative delivery volume has exceeded 720000 vehicles. In the fiercely competitive new energy vehicle market, Jike, which is about to celebrate its 5th anniversary, has achieved remarkable results.

The action of focusing on customer satisfaction by Jike has brought about a dual improvement in brand sales and reputation. On the one hand, it is the driving force of popular products, and more importantly, the overall high-end operation system of Jike brand is rapidly maturing, laying a foundation for the sustainable development of the brand in the future.

According to delivery volume data, the Jike 9X, with an average transaction price of over 530000 yuan, continues to sell well and has been the top selling large SUV with a sales volume of over 500000 yuan for five consecutive months, driving the overall growth of the Jike brand. The product reputation from the user side is also accelerating.

In terms of sales data, Jike has been consistently achieving high sales, with sales doubling in January of this year. From February to March, it became the only mainstream new force brand to have double growth for two consecutive months on a month on month basis. The average unit price of the brand also exceeded 300000 yuan. Jike 9X delivered over 10000 vehicles in the month, with a market share of 30% in the large SUV market of over 500000 in the past 5 months. The pre-sale of the Extreme Krypton 8X is booming, with orders exceeding 10000 in 38 minutes and 30000 in less than 48 hours. It will be officially launched on April 17th. The Extreme Krypton hunting suit family has delivered over 350000 vehicles, accounting for 70% of the global hunting suit market share. 007 and 007GT were refreshed and launched on April 10th, with orders in three days exceeding the volume in the first month of their launch last year.

From the perspective of market terminal stores, the entire sales service system and store operation level of Jike have also shown changes consistent with reputation and sales volume. Compared to other brands, Jike places more emphasis on the user experience of terminal stores and emphasizes the consistency of high standard services. Around the three dimensions of field, image, and service, Jike has comprehensively upgraded its directly operated stores nationwide, including revitalizing store storefronts, upgrading user services throughout the entire process, and building a positive cycle of "experience reputation sales", laying a solid foundation for the high-end development of the brand. According to user feedback, Jike sales partners will solicit user opinions and match better delivery solutions for orders that cross policy cycles and have not yet been picked up. For example, many users are concerned about the delivery and waiting time of the Jike 9X. At the same time, Jike has introduced a daily car waiting service of 200 yuan and cooperated with the supply chain to accelerate production capacity. Currently, the Max/Ultra version of the 9X only takes 1-6 weeks to place an order and pick up the car, while the Hyper/Obsidian version delivery has been accelerated to 8-12 weeks.

The entire Jike brand has implemented a series of open and transparent communication measures from top to bottom, focusing on retail policies, service systems, user rights, etc., to shift users' perception of the brand from technical parameters to brand trust.

In terms of retail policies, Jike insists on transparent and stable policies and prices. Jike is the first in the industry to break conventions by releasing product redesign notices 2 months or even 1 quarter in advance. At the same time, it also provides active policies for old models to ensure that both new and old users have full rights to know and choose. In terms of user service, Jike provides users with practical and thoughtful high standard services, while maintaining the continuity and consistency of service levels. From online invitations, user to store visits, test drives, order fulfillment, and product delivery, the entire user experience process has exclusive service standards, shifting from "service homogenization" to "user satisfaction", focusing on "starting from user needs", strengthening the integration of front-end sales, delivery, and after-sales service, and ensuring that users receive a consistent service experience. In terms of user rights, Jike has established a complete system for old users, including exclusive car purchase rights, industry-leading quality assurance, proactive and thoughtful after-sales service, and rapid product upgrades based on user feedback. In terms of user relations, Jike's nationwide stores have clearly displayed the "User Service Agreement", transforming service commitments from vague slogans to quantifiable standards, and establishing a comprehensive user supervision mechanism in conjunction with the "Mysterious Experience Officer" program.